Indeed Job Advertising

Indeed was updating its advertising products to help companies with hiring. They needed videos to explain the updated tools in a more human, engaging way, rather than through dry, technical content. They found that enterprise customers did not react well to full-character animation. To solve that challenge, we used rich colors and subtle textures to convey a sense of humanity without animating illustrative people. With the addition of playful motion design, the videos successfully brought a human touch to the product education materials.